Episode 24: Gerry Bulfin on Building a Successful e-Commerce Business

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In this day and age, it seems that everyone wants to get into some kind of online business.  There is truly no end to what kind of sales can be transacted online, and with a global marketplace, the sky is literally the limit.  Seemingly, all one needs is access to the internet and a product to tell – but as Gerry Bulfin can tell you, there’s a lot more to building a successful e-commerce business than that.

Gerry Bulfin is the creator of a very successful online business, CleanWaterStore.com.  He began building a web site, and then dipping his toe into e-commerce, as far back as the year 2000 but did not launch the CleanWaterStore until 2005.  Since that time, his business has grown steadily and has become a remarkable success, selling millions of dollars of product to tens of thousands of customers.

How did he do it?  What strategies, tactics, techniques, and technologies has he used to become so successful in his niche?  Spoiler alert:  he’s tried it all and in this episode we discuss what has worked, and what doesn’t.  We talk about everything including organic search traffic, article marketing, Google PPC (Pay Per Click), social media, YouTube, Podcasting, and much more.  If you’ve ever had the idea of getting into e-commerce, this is an episode of the Bay to Bay Podcast that you won’t want to miss!

CleanWaterStore.com – web site

Clean Water Store – YouTube Channel

Clean Water Store – Facebook Page

Gerry Bulfin – LinkedIn Page